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Why Content Creators Face Losing It All

Emma Colsey-Nicholls
3 min readNov 15, 2021

Consider This Before Going All In On Just One Social Media Platform

Photo by Adem AY on Unsplash

I have been contemplating this since I wrote about Sophia Lee’s incredible results on her blogging empire. She went all-in with her blog writing and using just one social media platform.

She used Pinterest, and this makes sense for a blog that is focused on home decor, organising and cleaning as it is one of the top categories used on Pinterest. It clearly worked as she has taken her blog to $75,000 months. You can read that full article below.

Using one platform keeps you focused, it’s easier to go in hard, learn the in’s and out’s of that platform and really dominate it maximise results and really stamp authority on one platform.

But what happens when it goes wrong?

The trouble with any platform whether it’s Medium, Youtube, Facebook, Instagram, Pinterest, any platform at all, is that you don’t own your real estate there. You are always at the mercy of their rules, their changes and their algorithms and they don’t owe…

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Emma Colsey-Nicholls
Emma Colsey-Nicholls

Written by Emma Colsey-Nicholls

Women’s Health and lifestyle coach. Top writer in Health. I write about health, habit creation and how to be a happier you. https://emmacolseynicholls.co.uk

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